A new exhibition by Artists Adam Broomberg and Oliver Chanarin uses this trait to explore the racism of Apartheid South Africa. The South African security forces needed to photograph black people for the infamous passbooks that controlled their movements. They had problems producing useable, recognisable photographs, so they used Polaroid’s ID-2 camera which featured a boost button that boosted the flash by 42% (remember that number?)
In the 1980s Kodak did take steps to rectify the problem with colour film, however it was actually complaints from furniture and chocolate manufactuers that spurred them on, and the code name used by the company to describe this research was To Photograph Details of a Dark Horse in Low Light, which is the title of the exhibition.
Today Shirleys, such as the Adobe 1998 card use people of different races.